Walmart's recent announcements signal a robust commitment to expanding its footprint and enhancing customer experiences across North America. In Canada, the company is embarking on its most significant investment since entering the market nearly three decades ago. Concurrently, in the United...
Starbucks faced a challenging 2024, marked by slowing growth, increased competition, and evolving consumer preferences. The company struggled to maintain its momentum from prior years, grappling with inconsistent foot traffic and mixed financial results. A significant turning point came in...
Luxury brands such as Louis Vuitton, Hermes, and Gucci remain symbols of status and exclusivity, drawing a loyal customer base that prioritizes quality and heritage over price. Over the past two years, these brands have navigated shifting consumer trends and global economic uncertainties. As we...
We have all been seeing that with each passing year the panic of shopping on Black Friday has been subsiding. No more stories of pepper-spraying or trampling each other to be the first to grab the best deals.
The foot traffic is corroborating that sentiment. As seen in the first graphic below,...
In today’s competitive market, generating high-quality leads is crucial for the success of any business. One powerful method to achieve this is by leveraging location and transaction data as sourced from mobile devices and credit/debit cards respectively.This approach provides businesses with deep...
Key Takeaways and Industry Implications
Advan’s foot traffic data from January 2022 to May 2024 reveals several key trends in the apparel retail industry:
The New Year is an exciting time for many, as it gives people a moment to reflect on the past year, and look toward the next. The tradition of setting resolutions in the new year is practiced by many, and it’s not uncommon to hear someone with the goal of getting back to the gym. In fact, several...
We love our coffee like the next person. But, with our data we can actually qualify what the “next person” actually thinks.
Starbuck’s Red Cup days are an interesting indicator of the spirit of the moment. Let’s analyze how the chain has performed in the last few years on that day.
In 2017,...
Target (NYCE: TGT) announced today that it expects lower profit due to high inventory.
It is counter-intuitive, but cellphone location data is measuring this discrepancy by monitoring Target’s supply and demand sides.
On the demand side, in the image below we can see foot traffic in Target...
Amazon, one of the companies that benefited the most from the pandemic as shoppers shifted towards online shopping, is now experiencing a significant slowdown as consumer behavior started to change.
On Thursday April 28, 2022 the company reported $116.4 billion in revenue for the quarter that...
The hardest-hit New York City is bouncing back once again as Omicron cases continue to rapidly fall at the same speed they increased in mid-December and New Yorkers look forward to enjoy the city as it was before the pandemic. ADVAN’s foot traffic data shows an uptick in foot traffic mobility...
Traffic on Black Friday after Thanksgiving was materially higher across Advan Indices compared with last year’s levels. But visits are still down compared to 2019 records for most of the indices. Clothing and Accessories index saw an increase of 55% yoy but down 15.3% Yo2Y while Furniture and Food...